“Supposing is good, but finding out is better”

Mark Twain

👋🏾 Hi, I’m Alexandria-nice to meet you.

Hello! I'm a creative and passionate UX Researcher + Strategist dedicated to advocating for representation and inclusiveness. My collaborative nature and enthusiasm for fostering authentic relationships drive me to explore innovative ways of engaging stakeholders and teams through insights. With a 4-year background in UX Design, I bring a unique perspective and a proven track record in leading global research and design initiatives.

Feel free to explore my website to learn more about my approach as a UX Researcher and my work experience.

My Philosophy

We’re a Team! Everyone should be included

I advocate for full transparency within any team I'm on and when collaborating with cross-functional teams. Beginning each project with a kick-off or alignment meeting, I present the research plan, fostering transparency in planned activities and encouraging the team to voice concerns or suggestions, thereby promoting a collaborative environment.


Research Activities I utilize to Increase Team Transparency + Collaboration : Stakeholder + Alignment Workshops, 1:1 Meetings, User Insight Readouts, Feedback + Check-in Syncs, Research Project Repository and Bi-Weekly Newsletter Updates.

Case Studies

Effectively Engaging Research : Cross-Functional Team

My approach involves actively engaging stakeholders and raising team awareness about the value of UX Research. One deliverable to achieve this is creating an UX Research insights Newsletter.

Empowering People of Color: A Mental Health App

This case study explores the end to-end product design process of a mental health application tailored to support people of color emotionally and physically. Emphasizing key insights and solutions for creating a comprehensive and inclusive digital platform.

B2B SaaS Grower Platform: Serving LATAM Users

This case study delved into validating existing designs and identifying opportunities for enhancing and streamlining the user experience through user interviews, web based surveys, affinity mapping and personas creation.

UX Discovery Innovation Research: System Evaluations

I partnered with stakeholders to evaluate their planning process & associated systems.

Designer Usability Toolkit Guide: Empowering Designers

J’Reign Clothing Website: Loving the Skin You’re In

I had the pleasure of working with a women founded business owner, to create a website to inspire plus size women to be comfortable in their skin.

Visual Design + Additional UX Work

Digital Technology: Career Page

United Airlines | A career page for the Digital Technology Department at United Airlines. I worked with the Department Lead and our UX Copywriter.

Digital Signage: United Airports

United Airlines | Lead Visual Designer. In addition to my UX Design work, I was responsible for creating all digital signage inside airports for United Airlines.

Tandem Fitness App: Health

Personal Project | A mobile app for people who are prioritizing health and wellness and togetherness during a global pandemic.

What Can I Do For You?

  • Workshop Facilitation

    I have experience facilitating team + business alignment & ideation workshops and holding Stakeholder & Team Feedback + Check-in's Syncs.

  • Persona + Process Maps Development

    Developing personas and user process maps based on user feedback sessions data.

  • User Interviews, Survey Development & User Recruitment

    I have experience facilitating over 60 user interviews thus far in my career, developing online surveys and user recruitment.

  • Actionable User Insight Recommendations

    Applying qualitative data analysis to extract key insights, translate requirements and synthesizing user research into useful, usable , actionable and accessible recommendations

I’d love to work with you!